COURSES

Students will be exposed to various theories of communication and practical aspects of the electronic media, its production and the broadcasting process of sending and receiving information.
Cross-listed with MFA 111

Students are introduced to the study of communication from a cultural perspective. The communication process will be examined so that students will understand that communication operates in a global process. Students will survey a variety of communication disciplines, including, mass communication from a print and broadcast perspective, interpersonal communication, group communication, and the emerging role of the Internet.
Prerequisite: ENG 103, MFA 150

This course is designed to give the student the skills necessary to be a professional writer in the 21st century workplace and in the age of online information. The emphasis is on practical writing for the workplace and on presentation of technical information to various audiences. Styles of writing may include proposals, reports, case observations, and business letters.
Cross-listed with ENG 210

This course will introduce students to the fundamentals of web page development using the Hypertext Markup Language (HTML). Students will use a non-visual/code-based HTML development environment throughout the term. Students will also be introduced to the use of Adobe Photoshop for web-based image creation and processing
Cross-listed with CIS 253

The role of the communications specialist in coordinating and implementing organizational goals internally and externally will be presented. The process by which communication is disseminated throughout the organization on a formal and its affect on employee consensus and morale will be studied. Communication with an organization’s external constituencies, and how to achieve the organization’s goals will be analyzed.
Prerequisites: ENG 104, COM 200

This course involves the theory and research in small group communication, and its application to group- decision-making will be examined. The course will emphasize group roles particularly the role of leader. Different leader types will be examined, including the emergent leader, and the designated leader. Conflict resolution and methods to achieve resolution will be explored.
Prerequisites: ENG 104, COM 200

The course will include basic news reporting and writing for the various media, stressing objective communication in covering the types of news events. Lecture and discussion topics include how to interview, journalistic problems, media organizations, legal aspects and economic role of the media.
Prerequisite: ENG 103
Cross-listed with ENG 311

This course is a continuation of MFA 311 with added emphasis on feature writing. It may be repeated up to nine hours.
Prerequisite: ENG 103, 104
Cross-listed with ENG 312

This course studies Communication as it is applied to public discourse. It deals with the issues of informal and formal discussion. It also analyzes and applies the theories of logic and reasoning, construction and organization of cases, refutation and rebuttal, and delivery of argumentation speech.
Prerequisite: COM 200

The course examines all aspects of event planning, media coverage, social impact, and public opinion directed towards the business community.
Cross-listed with MFA 345

This course examines the impact of computer aided design multimedia and its various applications. In addition, students will learn the fundamentals of multimedia development and presentation. Students work with Photoshop, Illustrator, and Quark X-Press.
Cross-listed with MFA 355

Course will examine the history of video as an art form and as a tool for effective communication. Students will be exposed to all practical aspects of studio/video pre-production, production, and post-production. Cross-listed with MFA 370

This course is the study of legal and ethical problems involved in print media, including libel, court systems and cases, copyright laws, obscenity and pornography, freedom of press, FCC regulations, etc.
Prerequisite: ENG 103-104
Cross-listed with ENG 420

The principles of basic digital photography are studied in this course. The students gain practical experience in the area of operation of a digital camera, scanning, basic manipulation and printing.
Cross-listed with MFA 475

Students apply analytical and diagnostic skills to ascertain the communication needs of an organization or to identify and assess a communication problem, and develop a planned response for implementation. Students will undertake needs assessments, communication audits, analyze training and development, and undertake communication consultation. This course requires Senior status and the successful fulfillment of other core Communication courses.

Students will select an area in the Communication field, which they wish to explore with a “hands-on” experience. Practicum time plus evaluations and a final written paper will define the semester experience.
Prerequisite: Permission of the program director and senior standing is required.

Back to the Communication Program